Prime Patio & Landscape
To assist a Texas landscaping contractor by refreshing a longstanding and successful brand and position it for stability in a competitive market.
Design a new logo, corporate print materials, and company website.
This was a challenging project due to the vulnerability of handling an already established and successful brand. The owner wanted to ensure we didn’t destabilize the market recognition and customer base by changing the logo too much. We needed to keep the “PRIME” name and the primary red color.
My task was to modernize the logo for the next phase of the company’s growth, and apply it to a new company website, apparel, and print material.
The final result was an exciting and fresh representation of a dated, self-made logo. The concept lent itself to pulling out the leaf for site icons, app and social media icons, and other supplemental alternative logo applications.
We quickly moved forward into designing new print material and company website (see below).